Karen Joyce / Joyce Image
Prior to founding her own image consulting agency in 2005, Karen Joyce worked for 20 years in creative communication positions in the luxury fashion and cultural sectors in the U.S., U.K. and Italy. In her present position, she works in collaboration with key names such as Ermenegildo Zegna, Salvatore Ferragamo, Burberry and Tom Ford, amongst others.
She began her career at the Museum of Fine Arts, Boston as Graphic & Product Designer. She then consulted with the Peggy Guggenheim Collection in Venice, and later joined Gucci Group for 16 years where her roles evolved from Graphic Designer to Artistic Director, Image Director and Creative Director. Her in-house agency developed image strategies and creative vehicles for each brand in the Gucci Group. Karen Joyce has a degree in Humanities, Journalism and Design and has trained in Intercultural Relations.
She speaks English, Italian and French. Joyce Image Consulting specializes in luxury branding and focuses on fashion, beauty, and lifestyle clientele. Services include image strategy, conceptual development, art direction, logo design, logo refinement, graphic design, package design, web design, all collateral design, book design, brand identity, corporate identity and exhibitions.
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